UM-Flint University Relations

The purpose of the following report is to identify trends in community behavior across the University of Michigan-Flint’s social networks. The content shared on Facebook and Twitter was categorized into topic types, which are fairly consistent between the two. The only exceptions include: Response and User Content on Twitter (not used on Facebook). Social Network Summary […]

Once upon a time, monthly Social Media Updates were produced for UM-Flint. These updates evolved a bit over time, but then the process halted in late 2011. I promise you there is a thoughtful reason. Allow me to explain.

What’s New This month, Foursquare amped up its Page features. Now, UM-Flint can assign users as “managers” (think Facebook’s administrators). UM-Flint can also check into venues from a desktop computer. This run-down of the new features is excerpted from an email from Foursquare: Here is a quick rundown of the key new features: You can […]

What’s New We’re always on the lookout for new (and free) resources that will help us analyze our social media activity. As we play with new tools and applications, we’ll share with you those we find the most promising. TwitSprout is a new Twitter analytics tool. It offers a one-page dashboard of activity for any Twitter […]

What’s New It may be old news by now, but UM-Flint is officially on Flickr. Photos are being uploaded to the university’s Flickr account, where the UM-Flint community can find the latest and greatest from events or campus goings-on. What’s more, any photos tagged “umflint” by anyone on Flickr are now included in the UM-Flint […]

What’s New Have you seen the new UM-Flint Social page on the website? There you’ll find streaming updates from Facebook, Twitter, YouTube, Flickr, and Foursquare–all in one place! You’ll also find links to help you connect to various university departments across the social networks. About the Update There was no social media update for the […]

What’s New In an effort to better organize UM-Flint’s YouTube channel, all videos have been sorted into playlists by topic. With 72 videos currently hosted there, it’s important that visitors are able to find what they’re looking for. In other news, Facebook updated its Pages in February. With the update came new admin functionality, Wall […]

What’s New You’ve likely heard by now, but we did it! The University of Michigan-Flint’s branded Foursquare page launched Friday, January 21. You can read all about the process if you’re interested in the nitty-gritty. You’ll find Foursquare analytics included in future Social Media Updates, once we’ve determined a good tracking method. Social Media Facts […]

It wasn’t long ago that I recounted the often discouraging, if not confusing, work that had been done toward branding UM-Flint’s presence on Foursquare. Between August and December 2010, a UM-Flint Foursquare account was created, 18 UM-Flint venues were claimed, and a campus waiting-list form was submitted to Foursquare (twice). At the start of 2011, […]

What’s New It was a month of new initiatives, progress toward existing goals, and lessons learned about communication as we rounded out 2010. New in December, “UM-Flint Was Here.” This Facebook photo album showcases the UM-Flint logo in photos around the world. It’s easy to get involved. 1. Take a photo of you with your […]