Tag Archives: um-flint

New UM-Flint Logo State of Michigan License Plate

The new UM-Flint logo updates continue! The University of Michigan-Flint license plate with the State of Michigan has been updated to include the new logo: The UM-Flint license plate sales benefit student veterans and can be purchased on the Secretary of State website.

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MORE Brand Roll Out: Expect it. Engage it. Experience it!

This is YOUR brand because you make this university everything it is… and MORE!

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Famous Faces Boost UM-Flint Brand

I really am lucky. There are lots of things I truly enjoy about my job, but I think one of the top five things has to be the annual Critical Issues Forum. The Critical Issues Forum (or CIF) is a gift from UM-Flint benefactor Frances Willson Thompson that allows us to bring leading experts to […]

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Snake Oil in Higher Ed Marketing

  Snake oil. Sounds intriguing, doesn’t it? Just what kind of brew is boiled down essence of snake? Can you drink it? Do you even want to? It seems that vast quantities of snake oil are being consumed across higher education in the form of vendor products that promise to cure what ails you, but […]

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Playing “Hard to Get” with the Media

I love the media. I love the media in a sentimental way.  My first career choice was in television production which lead to my really long career in the world of television news.  It was an extremely tough job and not for the faint of heart.  Deadlines were constant, demanding.  You had to get a […]

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New Year. New Brand. New U.

With all new years come new resolutions, new hopes, new dreams. Most people decide to get organized, which is why you see an over-abundance of storage containers at your favorite stores. Well, that’s happening for us too, but 2011 for UR is the year for new beginnings, new campaigns, and new and exciting endeavors. One […]

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The Student Experience: All UM-Flint Employees Should Do It

In nearly every meeting I attend at UM-Flint, the topic of the “student experience” is discussed.  This is a good thing–clearly it is a concern and perspective that is considered at every level of the university.  Lots of time and energy is devoted to this issue. But, there is a huge chasm between the talk […]

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The Evolution of umflint.edu

On October 29, 2010, the brand new redesigned UM-Flint homepage will go live after more than a year of preparation and work. Here’s what you can expect to see: With the impending first-phase launch of the umflint.edu homepage, we can’t help but be proud of how far we’ve come. To show exactly how far that […]

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Thought Leadership: Leading a Creative Team Using the Little Miss Sunshine Method

I was at a meeting recently where someone accused a group of not engaging in “Thought Leadership.” My first reaction was, “What the heck does that even mean?” I have never been a proponent of business jargon.  I don’t advocate for synergy, I detest the notion of thinking outside the box, and I shudder at […]

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UM-Flint Social Media Update | September 2010

What’s New If you’ve visited UM-Flint on Facebook lately, you may have noticed a new look. Using images of UM-Flint students, the new graphics encourage you to “Like Us.” We hope that you do! And if you haven’t “liked” UM-Flint yet, you can click “Like” at the top of our Facebook page now. Also on […]

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