UM-Flint University Relations

Everything you need to know about that gigantic banner image that will be splashing across the newly revamped UM-Flint website FIRST THING’S FIRST: What is this “hero” thing that the has been getting tossed around throughout the development of the university website’s redesign and migration to Drupal?At it’s core, a hero is really just a […]

When you think about it, each individual’s UM-Flint story is a multi-layered, multi-faceted, and overlapping combination of people, passions, and pursuits that come together to form a totally unique experience.

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” This quote by Walt Disney I think speaks volumes about creating positive experiences.  It’s not essentially a system, marketing, or locale that creates the experience, it is all about people first. […]

I am very pleased with the re-launch of www.umflint.edu. Yes–I know there were issues of slowness with the site which had to do with servers, but overall the launch went about as smooth as these things can go.  That is why we only do it once every few years.  It is a disruption, but a […]

Where do we get our inspiration from in University Relations? It turns out we all have different resources that help us to think creatively, strategically, or just make us laugh out loud.  Here’s our list of things we find useful, and they are categorized for your convenience.  Happy clicking!

Ever wonder what goes into designing a brochure, laying out a billboard, or creating a website? Believe it or not, there’s no “Easy Button” when it comes to effective and strategic design. The process is often long and always well thought-out. Here are the steps to producing a successful design project:

Before my days of social networking, web writing, editing, and all things marketing in University Relations, I lived in the world of special events. As event professionals often do, I learned many a valuable lesson by way of trial and error. Let’s pretend that you’ve asked me to share these pearls of wisdom. After all, why […]

I am helping my husband plan his family reunion.  We have immersed ourselves in nostalgia, going through old photo albums, connecting with Aunt Hazel’s kids on Facebook, and remembering the unique family history that only members in that exclusive club can appreciate. As part of the fun, we are trying to create a feeling of […]

I’ll be the first to say that I’m not an illustrator, nor am I a classically trained designer, however that does not mean that I can’t draw.  Humans by nature are visual thinkers, which historically can be shown by the cave paintings in Lascaux in France.  Drawing allows us to present the ideas in our head to […]

As a new homemaker in the early 1990s, I just had to have one of the hot appliances of the times:  the automatic breadmaker.  Panasonic produced the most popular version of this insta-bread making wonder.  All you