Tag Archives: content strategy

Your New Hero

Everything you need to know about that gigantic banner image that will be splashing across the newly revamped UM-Flint website FIRST THING’S FIRST: What is this “hero” thing that the has been getting tossed around throughout the development of the university website’s redesign and migration to Drupal?At it’s core, a hero is really just a […]

Read More

Free Webinar: “How to Embrace Content Strategy”

As part of our ongoing effort to make UM-Flint’s transition to the Drupal content management system as smooth, inclusive, and informative as possible, University Relations invites you to attend this free webinar on a key concept: Embracing Brand-Driven Content Strategy “Before social, multichannel, responsive, etc., there was content. And it’s still a challenge. Even if […]

Read More

You’re Invited to the Michigan Regional HighEdWeb Conference in Flint

As the campus moves toward the implementation of a new web content management system this fall, we encourage all UM-Flint faculty, staff, and students to consider taking advantage of this invaluable opportunity to meet colleagues from across them Midwest and learn how to approach the university website in a more effective manner.

Read More