UM-Flint University Relations

Color is an important aspect to a brand’s identity. Most people in this country, and even around the globe, recognize that Michigan is synonymous with maize and blue, just as much as Target is identified with the color red. Color evokes emotions and creates perceptions. Blue conjures up feelings of authority, success, power, and serenity, […]

At the March 25 web transition workshop, we talked with you about how you can use web analytics to guide your department’s web content strategy. To help us dig deeper into this topic, we’re happy to bring Matthew Adams from the University of Michigan’s College of LS&A Web Services to campus for a training session […]

More than 60 people attended this morning’s Web Transition Workshop, but the conversation is just beginning as we move toward our October 1 launch date. A few highlights: All web content editors will be using Drupal by October 1, 2013. University Relations and ITS are working to ensure that the university website is responsive and […]

A workshop to fully explain all of the new stuff that’s coming to your marketing and communication efforts.

As the campus moves toward the implementation of a new web content management system this fall, we encourage all UM-Flint faculty, staff, and students to consider taking advantage of this invaluable opportunity to meet colleagues from across them Midwest and learn how to approach the university website in a more effective manner.

We understand that many departments must order ahead for the summer/fall months, and we don’t want to stand in the way of your work.

When you think about it, each individual’s UM-Flint story is a multi-layered, multi-faceted, and overlapping combination of people, passions, and pursuits that come together to form a totally unique experience.

This change is part of a larger effort to unify all three University of Michigan campuses.

This is YOUR brand because you make this university everything it is… and MORE!

On Monday, March 25, University Relations will host a workshop to discuss the CMS transition, responsive web design, content strategy, and resources.