March was an extremely busy month for the creative team in UR. We focused heavily on overall brand for the university with establishing the “growing” look, while still creating projects for other departments and organizations. We were on the road quite a bit as well, conducting more focus groups and finding out what high school […]
April 9, 2010
apparel, Arts and Sciences, brand, color, creative, creativity, Crim, critical issues, design, Flint Journal, Genesee, Genesee Valley, Google, graphics, higher ed, Jackson Community College, Lansing Community College, marketing, michigan, Oakland, SC4, Scholarship, St. Claire County Community College, trends, typography, um-flint, university of michigan flint, ur
If February was a month for brainstorming, strategic creative planning, and trial-and-error, March was a month for execution and bringing concepts to life.
April 9, 2010
brand, brand report, fastest growing, higher ed, march, marketing, um-flint, umflint, university of michigan flint
New Projects, New Audiences, New Ideas One of the best things about marketing and communication is that you never know exactly where the creative process will lead or what other useful discoveries will be made along the way. umflint.edu/growing We reported on one such “eureka” moment last month while developing this year’s “At a Glance” […]
March 26, 2010
brand report, februrary 2010, higher ed, marketing, u of m flint, um-flint, umflint, university of michigan flint, university relations, ur
The University of Michigan-Flint Commencement Ceremony is only two months away. According to the Registrar’s Office, over 900 students are eligible to participate in the commencement exercises in May. That number could mean our largest commencement on record! The UM-Flint Commencement Ceremony will take place on Sunday, May 2 at 2:30 p.m. A commencement speaker […]
February 25, 2010
college, Commencement, degree, graduation, u of m flint, um-flint, umflint, university of michigan flint
Snow days. Some people love them, others, not so much. As the bearer of good or bad news depending on your point of view, I have a unique insight into the sometimes difficult decision-making that takes place in canceling classes and activities. So while some may see this as an easy call, it just isn’t. […]
February 23, 2010
closings, snow, u of m flint, um-flint, umflint, university of michigan flint, weather
Wow…the 2010 Critical Issues luncheon tickets are going fast. Part of the reason for this is that the Northbank Center ballroom has capacity for only 300 people, which is much lower than in the past. The reason for this reduction in space is due to updated fire codes. So, there will be lots of […]
February 19, 2010
Arthur Caplan, Brent Pollina, Christopher Paul Curtis, college, critical issues, David A. Kessler, degree, flint, Frances Willson Thompson, Madeleine Albright, michigan, u of m flint, um-flint, umflint, university
“UM-Flint is the fastest-growing public university in the state!” While researching ways to better tell UM-Flint’s story through quick facts and revealing stats in an improved version of the annual “At a Glance” brochure, University Relations (UR) discovered and verified that we are indeed the fastest growing public institution of higher learning in the state […]
February 18, 2010
brand, brand report, flint, higher ed, january 2010, marketing, michigan, u of m flint, um-flint, university, university of michigan flint, university relations, ur
Hello and welcome to the new blog for UM-Flint’s Office of University Relations (UR)! Though we’re just getting warmed up, our entire staff looks forward to starting conversations, sharing ideas, and picking brains about all aspects of higher education branding and marketing with fellow campus communicators, as well as with colleagues around the world. Here’s […]
February 17, 2010
u of m flint, um-flint, university of michigan flint, university relations