UM-Flint University Relations

As the campus moves toward the implementation of a new web content management system this fall, we encourage all UM-Flint faculty, staff, and students to consider taking advantage of this invaluable opportunity to meet colleagues from across them Midwest and learn how to approach the university website in a more effective manner.

More than a year ago, UM-Flint Social was created to showcase the University of Michigan-Flint’s online communities, and to serve as the hub for all UM-Flint social channels. After a series of updates and improvements, we’re proud to launch the newest version! UM-Flint Social now features campus blogs, including the brand new Students@UM-Flint student blog. […]

As we convened for our official Social Media Goal-Setting Meeting in University Relations last week, I explained my past dilemma to my colleagues. I’d been producing monthly social media reports for nearly two years, all the while struggling to answer the question, “So what?” Because we didn’t begin our social media journey with measurable goals in […]

Once upon a time, monthly Social Media Updates were produced for UM-Flint. These updates evolved a bit over time, but then the process halted in late 2011. I promise you there is a thoughtful reason. Allow me to explain.

Commencement is a big day for students, their families, alumni, faculty, and staff. It’s also a big day in University Relations. From event coordination to marketing and communication, every member of the University Relations staff has a part to play on graduation day.

I’m back from Austin, Texas and happy to report that the 2011 HighEdWeb Conference did not disappoint. Two and a half days packed with inspiring presentations were just what I needed to get focused. For a taste of what you missed, many of the sessions were captured via blog by Link: The Journal of Higher […]

What’s New This month, Foursquare amped up its Page features. Now, UM-Flint can assign users as “managers” (think Facebook’s administrators). UM-Flint can also check into venues from a desktop computer. This run-down of the new features is excerpted from an email from Foursquare: Here is a quick rundown of the key new features: You can […]

It is time to end awards for marketing in higher education. What is the point of awards anyway? Yeah, I know: – Recognition from colleagues – Institutional Pride – Morale-building for staff – Validation of work But really….beyond the award ceremonies, what do these awards actually do or mean for your operation? While it is […]

What’s New It may be old news by now, but UM-Flint is officially on Flickr. Photos are being uploaded to the university’s Flickr account, where the UM-Flint community can find the latest and greatest from events or campus goings-on. What’s more, any photos tagged “umflint” by anyone on Flickr are now included in the UM-Flint […]

Oh, to say what you really think. It’s a movie moment–to say eloquently and even cuttingly the very best line of your life to the person or people who just don’t get it. If only Aaron Sorkin and his laptop were somehow lodged in your brain for those times when you need it most. But, […]