What’s New If you’ve visited UM-Flint on Facebook lately, you may have noticed a new look. Using images of UM-Flint students, the new graphics encourage you to “Like Us.” We hope that you do! And if you haven’t “liked” UM-Flint yet, you can click “Like” at the top of our Facebook page now. Also on […]
October 11, 2010
analytics, college, education, facebook, higher ed, marketing, michigan, social media, social media report, social networking, twitter, u of m flint, um-flint, umflint, university, university of michigan flint, university relations, ur, web, youtube
As fall semester began, bringing with it our largest-ever population of enrolled students, we decided it was time to test the social media waters at UM-Flint. The vehicle: the Welcome Back Picnic on September 16. We’ve been putting a lot of careful thought into our social media initiatives this year. Have our efforts been paying off? Would […]
September 28, 2010
brand, college, content, creative, education, events, facebook, flint, higher ed, marketing, michigan, social media, social networking, twitter, u of m flint, um-flint, umflint, university, university of michigan flint, university relations, ur, web, welcome back picnic
Ever wonder what goes into designing a brochure, laying out a billboard, or creating a website? Believe it or not, there’s no “Easy Button” when it comes to effective and strategic design. The process is often long and always well thought-out. Here are the steps to producing a successful design project:
September 7, 2010
brand, college, content, creative, creativity, design, education, flint, graphics, higher ed, marketing, michigan, social media, Tips, trends, twitter, typography, u of m flint, um-flint, umflint, undergraduate admissions, university, university of michigan flint, university relations, web, website, website redesign
Admit it: Anytime you see the posting that there will be a fire drill or tornado drill in the building in which you work, you try to figure out how to be out of the building during the drill. Yeah, yeah….I know: you’re too busy to have to get up and leave, why do they […]
August 27, 2010
college, Communication, Crisis, Crisis Communication, education, higher ed, michigan, Public Relations, social media, Tips, trends, um-flint, umflint, university, university of michigan flint, university relations, ur, weather, web, website
How many meetings have we all been in when someone talks about promoting an initiative, an event, a program, etc., and the first thing people usually talk about is print materials? Website marketing is usually mentioned much farther down the list. In University Relations, we have flipped the paradigm. Web is first. Web is foremost. […]
August 13, 2010
analytics, brand, college, content, education, facebook, Google, higher ed, marketing, michigan, social media, Tips, trends, twitter, u of m flint, um-flint, umflint, undergraduate admissions, university, university of michigan flint, web, website, youtube
There’s a line from Basement Song by the Adam Ezra Group that’s echoing in my head: The conflict that will arise do I choose to concentrate on all the things I love or try to fix the things I hate? I love that lyric for the simple reason that it’s a shared experience we all […]
July 19, 2010
brand, college, education, fastest growing, flint, marketing, michigan, u of m flint, um-flint, umflint, university of michigan flint
This month, UR spent a good deal of time and made a great deal of headway on our largest and most important ongoing project: the redesign of the UM-Flint website. For those faculty and staff members charged with maintaining their department’s website, the most eagerly anticipated aspect of the redesign process may well be the […]
June 29, 2010
brand, brand report, college, creative, design, higher ed, marketing, may, michigan, u of m flint, um-flint, umflint, university of michigan flint, university relations, ur, web, website, website redesign
With the list of social media outlets seemingly increasing by the day, many have a hard time deciding where to start. Which social media platform is right for you? With so many options, where should you focus your energy? One tool, which I’ll discuss below, is Twitter. An Introduction to Twitter I am often asked, […]
May 26, 2010
marketing, michigan, social media, twitter, u of m flint, um-flint, umflint, university, university of michigan flint, university relations, ur, web
Month Requested Completed Cancelled % for Completions # of Departments April, 2010 23 18 1 78% 10 April was a month filled with new identities for various areas at UM-Flint. The UM-Flint catalog received a new and refreshed look, designed by our newest temporary staff member, Joyce ElHayek. Joyce just graduated with her Fine Arts […]
May 19, 2010
brand, college, creative, creativity, design, higher ed, identities, identity, inspiration, marketing, michigan, trends, u of m flint, um-flint, university, university of michigan flint, university relations, ur, web, website
Despite the nasty weather this past weekend, the University of Michigan-Flint campus was filled with community members participating in a variety of activities. Fundraising walks, health fairs, and a river clean-up were just some of the activities that brought the community to campus. Arthritis Walk had approximately 300 attendees and walked through campus to raise money for arthritis research. During […]
May 11, 2010
campus, college, community, community partner, education, events, fastest growing, flint, higher ed, michigan, u of m flint, um-flint, umflint, university, university of michigan flint, weather