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UM-Flint Social Media Update | April 2011

What’s New Have you seen the new UM-Flint Social page on the website? There you’ll find streaming updates from Facebook, Twitter, YouTube, Flickr, and Foursquare–all in one place! You’ll also find links to help you connect to various university departments across the social networks. About the Update There was no social media update for the […]

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Live-tweeting Experiment at the Critical Issues Forum

On April 7, 2011, the University of Michigan-Flint hosted journalist Gwen Ifill as a Critical Issues Forum keynote speaker. This year’s Critical Issues Forum incorporated Twitter for the first time, with theĀ @umflintCIF account created to keep followers up-to-date on speakers’ activities and event developments. The hashtag #CIF2011 was implemented before the beginning of the five-part […]

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A Couple of Marketing Quickies

A fast blog post with two things to get creative juices flowing…. Here’s a link to a great blog called Marketing for Higher Ed. Always good stuff, including this post on Top 10 Facebook Landing pages. What can you do to make your landing page better? And, I recommend subscribing to the Educational Marketing Group […]

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The Chicken-or-the-Egg Dilemma of Social Media

If you work in higher education marketing and you’re in a place where it snows, you’ve doubtless dealt with the onslaught of social media commentary that comes with severe winter weather. If you are a part of the University of Michigan-Flint community, you’ve likely witnessed or taken part in the online back-and-forth that begins with […]

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UM-Flint Social Media Update | February 2011

What’s New In an effort to better organize UM-Flint’s YouTube channel, all videos have been sorted into playlists by topic. With 72 videos currently hosted there, it’s important that visitors are able to find what they’re looking for. In other news, Facebook updated its Pages in February. With the update came new admin functionality, Wall […]

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Facebook Fixed Page Walls

Last night, Facebook Pages posted this notice: We have made updates to the Page Wall, which you will begin to see in the coming hours. You can choose to filter Posts by the Page or from everyone (both Fans and Page). People can filter posts from everyone by Top Posts, which shows most interesting stories, […]

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Dear Facebook: Please Clean Up the Mess

When Facebook recently changed the functionality of its Pages, I was optimistic. Features I’d long been waiting for as an admin of the University of Michigan-Flint Facebook Page were finally available to me. I had the ability to use Facebook as a Page, allowing me to comment and interact with users as UM-Flint instead of […]

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New Facebook Pages: Beyond the Bells and Whistles

Late last week, Facebook rolled out redesigned Pages. We knew it was coming. There had long been talk of Page tabs disappearing, as well as the ability to use Facebook as a Page and more. Inside Facebook provides a detailed overview of the updates. Mike Petroff also gives a great summary of the initial impact […]

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UM-Flint Social Media Update | January 2011

What’s New You’ve likely heard by now, but we did it! The University of Michigan-Flint’s branded Foursquare page launched Friday, January 21. You can read all about the process if you’re interested in the nitty-gritty. You’ll find Foursquare analytics included in future Social Media Updates, once we’ve determined a good tracking method. Social Media Facts […]

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UM-Flint on Foursquare: Mission Accomplished

It wasn’t long ago that I recounted the often discouraging, if not confusing, work that had been done toward branding UM-Flint’s presence on Foursquare. Between August and December 2010, a UM-Flint Foursquare account was created, 18 UM-Flint venues were claimed, and a campus waiting-list form was submitted to Foursquare (twice). At the start of 2011, […]

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