UM-Flint University Relations

UM-Flint’s Offices of University Relations and ITS are still developing a full-fledged, fully operational Web/Drupal/Content guide. Until that’s ready, you can get some broad, foundational content strategy basics via our first iteration (of many) of a Web Content Guide. Some specific best practices have surfaced since the launch of the new, Drupal-powered umflint.edu on October 1. Reference […]

With Drupal as UM-Flint’s new content management system, opportunities to implement new strategies for getting the right content in front of the right audience at the right time are now possible. In time, we will formalize processes—such as consistent naming and tagging of various types of content—making strategies like cross-unit content sharing even simpler and […]

Mobile content is a social and moral imperative. Yes, you read that correctly. I understand that you may believe a statement as dramatic as that is equivalent to a teenager saying they will die without their iPhone, or tickets to that One Direction concert, or those Ugg boots. But what I’m talking about is shockingly […]

The university’s web transition is moving full speed ahead! With so much work going on at once, we know that things can get a little murky. Here, answers to some of the most frequent questions we receive. If you have a question of your own, please let us know! What is migration and when is […]

If you couldn’t attend this takeaways session, please leave your thoughts in the comments section below.

This is an exciting opportunity to learn from peers working in higher education throughout the region.

This mini-glossary seeks to avoid all confusion that can arise from using terms like header, heading, and headline interchangeably.

As of March 28, the R-ball will only be required on sales merchandise, all other platforms and usage will not require this distinction.

A workshop to fully explain all of the new stuff that’s coming to your marketing and communication efforts.

As the campus moves toward the implementation of a new web content management system this fall, we encourage all UM-Flint faculty, staff, and students to consider taking advantage of this invaluable opportunity to meet colleagues from across them Midwest and learn how to approach the university website in a more effective manner.