Fastest Growing: Proud to be
Our Fastest Growing Public University in the State campaign has gotten some great media coverage and marketing mileage in April. Many print and social media buys highlighted a variety of reasons why UM-Flint is growing.
Tag Archives: brand
UM-Flint Seeking Feedback from Higher Ed Colleagues on “Fastest Growing” Website
eduStyle.net is an excellent example of the spirit of collaboration and push for collective advancement that are hallmarks of today’s open source ethos on the web. According to eduStyle, its mission “is for higher ed web professionals to learn from and be inspired by the work of their peers.” Given their size, complexity, and array […]
The Results: UM-Flint’s Viewbook Focus Groups with Area High School Students
University Relations received great feedback on marketing materials and clothing designs during the high school focus group sessions held February – March 2010. We received feedback from both high school students and a few parents. High school Focus Group results 2010
What’s in a University Name?
The University of Michigan-Flint employs official abbreviations based on Ann Arbor, Dearborn and even other comparative institutions’ style in writing their university name. The only abbreviation that should be used for our campus is “UM-Flint”. The abbreviated version “UMF” should never be used. Not only because it is not officially recognized as our abbreviation and […]
Beauty in the Unexpected | UM-Flint Creative Update March 2010
March was an extremely busy month for the creative team in UR. We focused heavily on overall brand for the university with establishing the “growing” look, while still creating projects for other departments and organizations. We were on the road quite a bit as well, conducting more focus groups and finding out what high school […]
“Dreaming & Doing” | UM-Flint Brand Update • March 2010
If February was a month for brainstorming, strategic creative planning, and trial-and-error, March was a month for execution and bringing concepts to life.
UM-Flint Brand, Marketing, and Communication Update | January 2010
“UM-Flint is the fastest-growing public university in the state!” While researching ways to better tell UM-Flint’s story through quick facts and revealing stats in an improved version of the annual “At a Glance” brochure, University Relations (UR) discovered and verified that we are indeed the fastest growing public institution of higher learning in the state […]
