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Assorted HighEdWeb Michigan Takeaways from UM-Flint Attendees

If you couldn’t attend this takeaways session, please leave your thoughts in the comments section below.

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Snake Oil in Higher Ed Marketing

  Snake oil. Sounds intriguing, doesn’t it? Just what kind of brew is boiled down essence of snake? Can you drink it? Do you even want to? It seems that vast quantities of snake oil are being consumed across higher education in the form of vendor products that promise to cure what ails you, but […]

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A Few of UR’s Favorite Things

Where do we get our inspiration from in University Relations? It turns out we all have different resources that help us to think creatively, strategically, or just make us laugh out loud. ¬†Here’s our list of things we find useful, and they are categorized for your convenience. ¬†Happy clicking!

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Planning for a Crisis: How Will You Communicate?

Admit it: Anytime you see the posting that there will be a fire drill or tornado drill in the building in which you work, you try to figure out how to be out of the building during the drill. Yeah, yeah….I know: you’re too busy to have to get up and leave, why do they […]

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ROI in Acronym City

If you are not measuring ROI, you may want to consider a marketing lifestyle makeover.

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UM-Flint Seeking Feedback from Higher Ed Colleagues on “Fastest Growing” Website

eduStyle.net is an excellent example of the spirit of collaboration and push for collective advancement that are hallmarks of today’s open source ethos on the web. According to eduStyle, its mission “is for higher ed web professionals to learn from and be inspired by the work of their peers.” Given their size, complexity, and array […]

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“College Inc.” | FRONTLINE Examines For-Profit Colleges

The fundamental tenet of what has come to be known as “the Knowledge Economy” is that in today’s global marketplace, job-seekers across all industries need advanced skills, knowledge, and training to compete for available positions. In many respects, this idea is not new. Employers have always sought out the best and brightest. The difference is […]

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